What We Offer:

• A salary of $80-100k, depending on experience and skill set, super exclusive
• Personalised onboarding pack worth $2,100, including your own Apple Laptop & Frank Green Drink Bottle.
• Hybrid work arrangements that are customised to you create a healthy work-life balance.
• Exciting client line-up, including David Jones, Dental Boutique, Daniels Health, Melrose Health & Bulk Nutrients to name a few.
• Education allowance of $1000 per year, to learn from mentors, consultants and courses to develop new skills.
• $500 worth of prizes up for grabs at monthly HOP game nights.
• 4 paid days off per year, called ‘HOP To It Days’, to volunteer and give back to your local community.
• Paid for premium subscriptions to evidence-based initiatives and workshops using calm app and contain your brain app.
• Bonus’s of up to 10% of your salary for exceeding performance KPIs.
• Regular workshops and training sessions are conducted by the director.

Your Responsibilities:

• Conduct keyword research and analysis to identify new opportunities and trends.
• Conduct regular on-site and off-site audits to identify technical SEO issues.
• Implement effective solutions to improve website visibility and search engine ranking.
• Collaborate with cross-functional teams, to ensure seamless execution of projects.
• Develop plans to enhance SEO rankings, increase search engine traffic, and improve website conversion rates.
• Track and analyse KPIs for both clients and the SEO team.
• Conduct regular competitor analysis to stay up to date with the latest trends, communicate key insights to others.
• Monthly reports on SEO performance to clients, providing actionable insights and recommendations.
• Monitor and adjust SEO strategies and tactics on an ongoing basis, in response to changes in territory.
• Identify and resolve technical SEO issues.
• Support other members of the HOP team, sharing knowledge and best practices.

Our Requirements:

• Passion for the fashion, beauty, health, wellness and lifestle industries.
• Proven experience in developing and implementing successful SEO strategies for clients
• In-depth knowledge of keyword research, on-page and off-page optimization and link building strategies.
• Strong analytical skills and the ability to use data to drive decision-making and continuously improve SEO performance.
• Familiarity with industry tools, such as Google Analytics, Google Search Console, SEMRush, & Ahrefs.
• Excellent communication skills, with the ability to clearly and concisely explain complex SEO concepts to others.
• High attention to detail and the ability to multitask and prioritise tasks in a fast-paced environment.
• Creativity and a passion for staying up-to-date with the latest trends and innovations in SEO.
• Demonstrated ability to meet deadlines, manage time effectively, and work independently with minimal supervision.
• A proactive and results-oriented mindset, with a focus on continuous learning and improvement.
• A Bachelor’s degree in Marketing, Communications, or a related field is preferred but not required.
• Willingness to learn and grow within the company.
• Excellent written and verbal communication skills.
• Ability to work independently and as part of a team.
• Ability to handle conflicting priorities, pay close attention to detail, and produce desired results within timeframes.
• Capacity to establish rapport with people at all levels of the organisation.
• Strong intellectual thinking abilities and creativity to develop new ideas and solutions.